Firebird Culture – Information about the Chinese animation studio

Firebird Culture Studios information

Founded in 2017, after its operating name changed from Roasted Chicken Animation to its current Firebird Culture, the studio has already created several very successful animated series.

In just the few years since it was established, Guangzhou-based Chinese animation studio Firebird Culture not only has an excellent reputation on its own merits, but has also developed superb relationships with a number of other larger and very successful companies in the industry.

Relationships that have allowed the animation studio to get its animated works seen by tens of millions of people.

Firebird Culture describes their corporate philosophy and their goals

This is how the company itself describes how it operates, and what its future goals have always been:

While the production of animated works is at the core of our business, our relationships with our audiences and other organizations in the animation industry are also important to us.

In the years we have been operating, we have accumulated rich experiences in the creation and production of Chinese animation. That has allowed us to become well-versed in China’s unique animation market, and to advocate for content creation based on the viewpoints of both the audience and the market.

We accurately customize the art specifications for animation of different types, and provide a good foundation for the creation and production of each animation film and television work.

The animation technology we ourselves have developed is widely used in animation production, providing all-round technical solutions for high-quality animation projects.

Firebird Culture is also unique in the field of peripheral product development (products like toys and games). That means we pay great attention to the user experience with our products, which is done by finding the best balance between art effects and industrial manufacturing.

Feng Xiu

Entertainment journalist covering Japanese and Chinese anime industry for a decade.

Favorite donghua — World of Immortals, A Will Eternal, The Demon Hunter, Perfect World, Battle Through the Heavens, Fabulous Beasts, Spy x Sect, Soul Land, Tales of Herding Gods, Heaven Officials’ Blessing, Qi Refining for 3000 Years.