Korean rom-com sees teeny tiny ratings increase, but it’s something
tvN’s The Divorce Insurance, Episode 5’s ratings are out and, while the increase in audience share isn’t huge, at least the Korean drama is on the way back up after it plummeted to an incredibly low level with Episode 4.
The drama’s nationwide ratings on Monday night, for instance, were at 1.60 percent last night.
That’s a tiny increase from Episode 4’s audience share of 1.38 percent last week.
The Korean drama also increased its viewership in Seoul, earning 1.69 percent versus the 1.68 percent of its previous episode.
Yep, an incredibly small audience share increase, but that does generally translate into a few thousand people and, at least it is heading in the right direction, eh?
The #1 Buzzworthy Drama and in Top 10 on Amazon
Meanwhile, even though the tvN drama is still performing poorly in the ratings, strangely it is also officially the #1 Most Buzzworthy Drama of the week, according to the latest data via South Korea’s Good Data Corporation.
That means it is being talked about all over social media, in online forums, by bloggers and in online forums.
Lee Dong Wook, one of The Divorce Insurance‘s stars, also placed at #6 on the Buzzworthy Drama Actors list this week.
No, Lee Dong Wook can’t speak English. But, yes, he can sing
In addition, the Korean rom-com is also performing well on Amazon Prime Video where it is streaming internationally.
According to the latest data via FlixPatrol, The Divorce Insurance is in the Top 10 on that streaming platform in 16 countries. That includes being in the #1 spot in Indonesia, Malaysia, Singapore and Thailand.
Five episodes of the Korean drama, which stars Lee Dong Wook, Lee Joo Bin, Lee Kwang Soo, and Lee Da Hee, are now streaming via Amazon, with Episode 6 due out later on today.
Watch it now.
Brit-American journalist based in Austria,. Former radio DJ at 97X WOXY, and Founder/CEO of Leo Sigh. I’ve covered K-drama, K-pop, anime, and manga news for over a decade.