Hide Ep 4 audience share rises to highest level yet – K-drama #1 in its time slot

Photo courtesy JTBC

The Korean suspense thriller Hide, Episode 4 ratings are out, and cast and staff must be thrilled, as the Coupang Play/JTBC drama grabbed its biggest audience yet last night.

Numbers via Nielsen Korea show Hide, Episode 4 earning 5.97 percent of the viewership nationwide on Sunday, which is a decent increase from its Saturday night rating of 4.33 percent.

It is also the K-drama’s third consecutive ratings rise.

In Seoul, the Lee Bo Young-led drama performed even better, garnering 6.60 percent of the audience share — up over 1.50 percent from Episode 3’s rating of 5.04 percent.

The K-drama also ended up the #1 most-watched show on cable TV in its time slot.

Hide is well-written and well-acted

It isn’t a surprise Hide‘s audience has been continuously growing either, as the Korean drama is written so well the story builds up nicely with the right amount of suspense, and the main actors perform their roles superbly.

Every episode also ends at a point where it keeps you thinking about what will be coming next.

In fact, so far the 12-episode drama is turning out to be one of this season’s little gems.

Hide stars the main cast of Lee Bo Young, Lee Moo Saeng, Lee Chung Ah, and Lee Min Jae.

The Korean mystery thriller airs every Saturday and Sunday evening on JTBC at 22:30 (KST), with Coupang Play streaming it for its subscribers.

Its next episode will air on April 6th.

Outside Korea, you can watch Hide on Viki in many international regions.

About Michelle Topham

Brit-American journalist based in Austria, former radio DJ at 97X WOXY, and Founder/CEO of Leo Sigh. I've covered K-drama, K-pop, J-pop and music news for over a decade.